Former eBay and DoubleClick Executives Enhance Engineering and Sales Functions

MONTEREY, CALIF., October 10, 2005 — SHOP • COM, the destination online marketplace where people conveniently shop for thousands of trusted brands using a single account, today announced the appointments of Karen Casella as Vice President of Site Development and Drew Green as Vice President of Sales and Merchant Development.

"We are delighted to add Karen and Drew to our executive team," said Bruce Sellers, President of SHOP • COM. "They each made significant contributions to the rapid growth of two of the internet's most prominent companies: eBay and DoubleClick. We believe their contributions to SHOP • COM will be invaluable as the company enters into its next growth phase."

In her role as Vice President of Site Development, Ms. Casella will be responsible for the development of the SHOP • COM online marketplace, including collaborating with the site design team, architecting scalable software solutions and leading the company's software development, testing and release efforts. Ms. Casella brings over 20 years of leadership experience in engineering and software development. During her 11 year tenure at Sun Microsystems, Ms. Casella was instrumental in driving Sun's e-commerce solutions and in evolving web services technology solutions. Prior to joining SHOP • COM, Ms. Casella was the Director of Application Architecture at eBay. Ms. Casella has published several articles and papers in the areas of network security, web services and e-commerce technologies, and is a frequent speaker at industry events. She holds a bachelor's degree in Mechanical Engineering from Worcester Polytechnic Institute.

“I'm excited to lead the development of SHOP • COM's site,” stated Ms. Casella. “The SHOP • COM team has done tremendous work making the site compelling for its customers and merchants. I look forward to helping the team extend this leadership and making SHOP • COM, quite simply, one of the richest destinations on the web.”

As Vice President of Sales and Merchant Development, Mr. Green will lead the worldwide sales team in expanding its merchant base, and working closely with new merchants to ensure their success with SHOP • COM. He brings over a decade of sales, marketing and sales management experience to SHOP • COM. He joins the company from Verified Person, a provider of web-based information and identification verification solutions, where he served as Vice President of Sales. Previously, Mr. Green was with DoubleClick, a provider of marketing automation solutions, where he initially headed up the east coast sales team and later served as head of the Retail and Catalog Vertical, DoubleClick's largest customer vertical. Throughout his career at DoubleClick, Mr. Green worked extensively with top retailers, e-tailers, and catalogers to help grow their online presence and revenue. Mr. Green holds an Honors degree in Kinesiology from York University in Toronto , Canada .

“SHOP • COM is deeply service oriented,” said Mr. Green. “Not only is the management team and board of directors extremely focused, but most SHOP • COM employees have been working in e-commerce since the beginning and fully understand that to make the company successful, we must first and foremost make our merchants successful. I look forward to building on this merchant-first approach to help SHOP • COM continue its rapid growth.”

About SHOP • COM
SHOP • COM™ is the destination online marketplace designed to help consumers more conveniently shop on the web. SHOP • COM organizes millions of products from hundreds of merchants in a single location, allowing consumers to shop across them all – start to finish – with one personal password-protected account. SHOP • COM is a privately-held company headquartered in Monterey , Calif. For more information, visit the company's website at www.SHOP • COM.

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